Levi's®is a globally recognized brand known for its classic American style and high-quality denim.Since the invention of the first pair of jeans by Levi Strauss & Co. in 1873, Levi's® jeans have become iconic garments, capturing the imagination and loyalty of people worldwide.Today, the Levi's® brand continues to evolve through a relentless pioneering and innovative spirit, offering a range of leading jeanswear and accessories available in more than 110 countries.